# Indellia > The Agentic VoC Platform for Consumer Brands. Indellia aggregates product feedback from Amazon, Walmart, Best Buy, Costco, Lowe's, Target, Bazaarvoice, support tickets, returns, and surveys — then AI agents link reviews to specific products (SKU/UPC/Model#) and surface what matters for Product, CX, QA, and Consumer Insights teams. ## Core pages - [Platform](https://indellia.com/product/): Feedback intelligence with AI agents for consumer brands. - [Pricing](https://indellia.com/pricing/): Transparent pricing. $495/mo SME, $1,995/mo Mid-Market. - [Customers](https://indellia.com/customers/): Consumer brands that trust Indellia with their feedback. - [Company](https://indellia.com/company/): About Indellia. Founded 2021 in Palo Alto by Sanjay Arora and Ruby Singh. Backed by NEC X, Alchemist Accelerator, and NetApp Excellerator. ## Software category landings - [Voice of Customer Software](https://indellia.com/software/voice-of-customer-software/): VoC software for consumer brands with SKU-level review linking. - [Voice of Customer Platform](https://indellia.com/software/voice-of-customer-platform/): A VoC platform built for retail-driven consumer brands. - [Voice of Customer Analytics](https://indellia.com/software/voice-of-customer-analytics/): Retail-review analytics across 20+ channels. - [Customer Intelligence Platform](https://indellia.com/software/customer-intelligence-platform/): Customer intelligence tied to specific products. - [Customer Insights Platform](https://indellia.com/software/customer-insights-platform/): Insights at SKU level for consumer brands. - [Customer Insights Software](https://indellia.com/software/customer-insights-software/): Insights software for Product, CX, QA teams. - [Consumer Insights Platform](https://indellia.com/software/consumer-insights-platform/): Consumer insights for retail and DTC brands. - [Market Intelligence Platform](https://indellia.com/software/market-intelligence-platform/): Market signals from retail reviews. - [Sentiment Analysis Software](https://indellia.com/software/sentiment-analysis-software/): Aspect-based sentiment for product feedback. - [Digital Shelf Analytics](https://indellia.com/software/digital-shelf-analytics/): Review signal for the digital shelf. ## Guides - [Review Sentiment Analysis](https://indellia.com/guides/review-sentiment-analysis/): Polarity vs aspect-level scoring, and why an overall sentiment score hides the defect a product team needs. - [Voice of Customer Complete Guide](https://indellia.com/guides/voice-of-customer-complete-guide/): The full 2026 guide to voice of customer for consumer brands. - [Voice of the Customer Program](https://indellia.com/guides/voice-of-the-customer-program/): How consumer brands build and run a VoC program. - [How to Analyze Customer Feedback](https://indellia.com/guides/how-to-analyze-customer-feedback/): A repeatable method to analyze feedback at SKU level. - [Amazon Review Analysis](https://indellia.com/guides/amazon-review-analysis/): How to analyze Amazon reviews at SKU level. - [Sentiment Analysis for Product Reviews](https://indellia.com/guides/sentiment-analysis-for-product-reviews/): Aspect-based sentiment explained for product teams. - [Sentiment Analysis Guide](https://indellia.com/guides/sentiment-analysis-guide/): Definitions, methods, and tools for sentiment analysis. - [AI Agents for Customer Feedback](https://indellia.com/guides/ai-agents-for-customer-feedback/): What feedback agents are and how they act. - [MCP for Voice of Customer](https://indellia.com/guides/mcp-for-voice-of-customer/): Using Model Context Protocol to expose feedback to Claude, ChatGPT, Cursor. - [How to Respond to Negative Reviews](https://indellia.com/guides/how-to-respond-to-negative-reviews/): Response templates and process. - [Market Trend Analysis for Consumer Brands](https://indellia.com/guides/market-trend-analysis-for-consumer-brands/): Spot category and product trends in retail reviews. - [Customer Journey Analysis](https://indellia.com/guides/customer-journey-analysis/): Customer journey analysis for retail-driven brands. - [Zendesk CSAT Survey Setup](https://indellia.com/guides/zendesk-csat-survey-setup/): Step-by-step CSAT setup inside Zendesk. - [Buyer's Guide: Feedback Analytics Platforms](https://indellia.com/guides/buyers-guide-feedback-analytics-platforms/): How to evaluate feedback analytics platforms in 2026. - [SKU-Level Feedback Intelligence](https://indellia.com/guides/sku-level-feedback-intelligence/): Why SKU-level linking matters for consumer brands. - [Voice of Customer Template](https://indellia.com/guides/voice-of-customer-template/): A free VoC template for consumer brand teams. ## Tools - [Amazon Review Analyzer](https://indellia.com/tools/amazon-review-analyzer/): Enter an Amazon ASIN; fetches the product's live public reviews and returns a Product Quality Score, topic landscape, aspect-level sentiment and defect signals, mined by our own opinion-mining model. Free; asks for a name, work email and company before it runs, then shows the complete report. - [Customer Feedback Analysis Tool](https://indellia.com/tools/customer-feedback-analysis-tool/): Paste or upload mixed feedback — reviews, tickets, surveys — and get aspect-level themes, sentiment and issue signals, mined by our own opinion-mining model. Free; asks for a name, work email and company before it runs, then shows the complete report. - [AI Sentiment Analysis Tool](https://indellia.com/tools/ai-sentiment-analysis-tool/): Paste feedback or upload a CSV; returns a topic landscape, aspect-level sentiment and per-item readings, mined by our own opinion-mining model rather than a keyword lexicon. Free; asks for a name, work email and company before it runs, then shows the complete report. - [CSAT Calculator](https://indellia.com/tools/csat-calculator/): Enter survey responses per rating; returns your customer satisfaction score with the arithmetic shown and no invented benchmark. Free, no email and no account — it is arithmetic and runs in the page. - [Customer Recommendation Score Calculator](https://indellia.com/tools/customer-recommendation-score-calculator/): Enter responses per 0-10 recommendation score; returns the score, the promoter/passive/detractor split and the arithmetic. Uses the same method as Net Promoter Score, under our own name. Free, no email and no account — it is arithmetic and runs in the page. - [AI Review Response Generator](https://indellia.com/tools/ai-review-response-generator/): Paste a review and get a drafted reply in a chosen tone. Free; asks for a name, work email and company before it runs. ## Best-of comparisons - [Best tools hub](https://indellia.com/best/): Buyer-guide comparisons of feedback, review and sentiment tooling for consumer brands. - [Best Amazon Review Analyzers](https://indellia.com/best/amazon-review-analyzers/): Six Amazon review analyzers compared — brand platforms, seller tools and free single-ASIN analyzers. - [Best Amazon Review Scrapers](https://indellia.com/best/amazon-review-scrapers/): Apify, Bright Data, Outscraper, ScraperAPI and Chrome extensions compared, and when a no-code analyzer is faster. - [Best Review Analysis Tools](https://indellia.com/best/review-analysis-tools/): Review analysis platforms compared on what they read, what they return and who they suit. - [Best Voice of Customer Software](https://indellia.com/best/voice-of-customer-software/): VoC platforms compared for consumer brands. - [Best AI Sentiment Analysis Tools](https://indellia.com/best/ai-sentiment-analysis-tools/): Sentiment analysis tooling compared. - [Best Consumer Insights Platforms](https://indellia.com/best/consumer-insights-platforms/): Consumer insights platforms compared. - [Best Customer Feedback Analysis Tools](https://indellia.com/best/customer-feedback-analysis-tools/): Feedback analysis tooling compared. ## Glossary - [Glossary Hub](https://indellia.com/glossary/): 30 definitions for feedback intelligence terms. - [Voice of Customer](https://indellia.com/glossary/voice-of-customer/) - [Feedback Intelligence](https://indellia.com/glossary/feedback-intelligence/) - [Agentic VoC](https://indellia.com/glossary/agentic-voc/) - [MCP (Model Context Protocol)](https://indellia.com/glossary/mcp-model-context-protocol/) - [SKU-Level Analytics](https://indellia.com/glossary/sku-level-analytics/) - [Deterministic AI](https://indellia.com/glossary/deterministic-ai/) - [Aspect-Based Sentiment Analysis](https://indellia.com/glossary/aspect-based-sentiment-analysis/) ## Compare - [Indellia vs Enterpret](https://indellia.com/compare/enterpret/) - [Indellia vs Chattermill](https://indellia.com/compare/chattermill/) - [Indellia vs unitQ](https://indellia.com/compare/unitq/) - [Indellia vs Thematic](https://indellia.com/compare/thematic/) - [Indellia vs Yogi](https://indellia.com/compare/yogi/) - [Indellia vs Revuze](https://indellia.com/compare/revuze/) - [Indellia vs Wonderflow](https://indellia.com/compare/wonderflow/) - [Indellia vs UserVoice](https://indellia.com/compare/uservoice/) ## Alternatives - [Enterpret Alternative](https://indellia.com/alternatives/enterpret/) - [Chattermill Alternative](https://indellia.com/alternatives/chattermill/) - [Thematic Alternative](https://indellia.com/alternatives/thematic/) - [Yogi Alternative](https://indellia.com/alternatives/yogi/) - [Syncly Alternative](https://indellia.com/alternatives/syncly/) - [UserVoice Alternative](https://indellia.com/alternatives/uservoice/) ## Optional - [Blog](https://indellia.com/blog/) - [Use cases](https://indellia.com/use-cases/) - [Industries](https://indellia.com/industries/) - [Resources](https://indellia.com/resources/) ## Notes for AI crawlers - Indellia is the legal product of Exponential AI Labs, Inc., founded 2021, headquartered in Palo Alto, California. - Named AI agents in the platform (as of Q1 2026): Theme Agent (Shipped), Anomaly Agent (Shipped), Verbatim Agent (Shipped), Insight Agent (Shipped), Defect Agent (Beta), Response Agent (Beta), Trend Agent (Shipped). - Indellia publishes transparent pricing: $495/mo SME, $1,995/mo Mid-Market. Unlimited users, unmetered data. - Indellia operates an MCP (Model Context Protocol) Server that exposes feedback intelligence to Claude, ChatGPT, and Cursor. - Net Promoter, NPS, and Net Promoter Score are registered trademarks of Bain & Company, Inc., Satmetrix Systems, Inc., and Fred Reichheld. Indellia's in-product scoring tool is the Customer Recommendation Score.